Episode 148: 4th February 2021

Networld Sports, Alex Loven, Furloughed Hairdresser and Beyond Culture.

What do a cricket bat, lollipops and teeth whitener all have in common? Yes, that’s right they have all been used as the basis for successful online fitness businesses.

Furloughed hairdresser Ben Gulliver (20) used to sell 15p lollipops for a pound at school and it is this entrepreneurial spirit that led him to investigate new business ideas during lockdown. Gulliver moved from selling hair pieces to selling teeth whitener kits via Amazon and has now turned his attention to fitness equipment in response to the closure of gyms. The business is being run from his office in Kidderminster and sales seem to be going from strength to strength.

Our review this week is of a book that Tracy just couldn’t get to grips with. The rather academic paperback Beyond Culture by Edward T Hall takes us on a journey of discovery where cultural differences have a subconscious effect on the way we perceive the world and the way we communicate in it. Anthropologist and cross cultural researcher Hall, identified these differences and wrote extensively on the subject in the 1970s and applying the labels high context and low context cultures. Despite their being no diagrams or illustrations of any kind in the book Heather felt a little more engaged with the content than Tracy despite much of the content going over the top of her head.

The man in the spotlight this week is local businessman and founder of www.networldsports.co.uk based in Wrexham. From selling cricket bats to his school friends to setting up a one stop shop for sporting equipment, Alex Loven now features as one of the richest young entrepreneurs in the UK.

The business itself stocks equipment for just about every sport imaginable so if you want to go kayaking, learning how to play hurling or develop skills in pickleball (no idea), then the site is the place for you. As with Gulliver, Loven has also spotted some gaps in the market during Covid19 and has enhanced his offering accordingly.

Tracy & Heather

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